Emphasis

Most communication today is missing a vital component — and it is costing people more than they realize.

People are unnecessarily losing deals, sales, associates, relationships, and opportunities every day by not becoming skilled in the area of emphasis.

Emphasis is not just pushing a phrase or a word. It is knowing when it must be utilized and why. The right emphasis in the right place changes everything — for your audience, your clients, and your results.

We are living in a world so overwhelmed and overloaded with communication that when emphasis is missing, you can lose someone — or an entire group — you should have had with you in clarity, understanding, cooperation, and action.

In this short video, Kim Greenhouse shares her professional observations about what has happened to the human attention span and why emphasis may be the most overlooked and most costly skill in communication today.

Watch and find out how much is at stake — and what to do about it. She would know — she has introduced and interviewed leaders all over the world in just about every profession.